McIlhenny's Gold How a Louisiana Family Built the Tabasco Empire [ Download ] ☆ Jeffrey Rothfeder – Epub, Kindle and TXT Online

Summary McIlhenny's Gold How a Louisiana Family Built the Tabasco Empire

Vinegar and produced the first batch of hot pepper sauce Or so the story goes He called the sauce TabascoIn this fascinating history Jeffrey Rothfeder tells how from a simple idea the outgrowth of a handful of peppers planted on an isolated island on the Gulf of Mexico a secretive family business emerged that would produce one of the best known products in the world In short order McIlhenny's descendants would turn Tabasco into a gold mine and an icon of pop culture making it as recognizable as far bigger brands such as Coca Cola and KleenexTo this day the McIlhenny Co still run by a family of matchless characters who believe in a r A detailed well researched history of the McIlhenny family and their world famous Tabasco Sauce of which I am a great fan I enjoyed the detailed history of the founding of the company and the transfer among second and third generation family members The tail end of the book dealing with the recent past did not interest me in the way the previous portions did Granted nearly 10 years have passed since this book was published That might be part of the reason However I think the limitations of writing history in the present especially without the cooperation of the subjects caught up with Rothfeder at this pointRegardless this is an enjoyable read if you have any interest in learning the details of the Tabasco story For one like me who keeps my kitchen stocked with McIlhenny brand products and who has made two pilgrimages to Avery Island it serves that purpose For the casual reader this probably won t tickle their fancy as it did me It has taken me 10 years but I ve finally checked this book off my to read list Worth the wait

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McIlhenny's Gold How a Louisiana Family Built the Tabasco Empire

Igid code of family loyalty clings to tradition and the old ways of doing business Yet by fiercely protecting its beloved brand and refusing to sell out to big food conglomerates this family business has run circles around its competitors churning out annual revenues that have surpassed everyone's expectationsA delectable and satisfying read for both Tabasco fans and business buffs McIlhenny's Gold is the untold story of the continuing success of an eccentric private company; a lively history of one of the most popular consumer products of all times; and an exploration of our desire to test the limits of human tolerance for fiery foo DNF No StarsMy review of this book can be found on my Youtube Vlog at

Jeffrey Rothfeder Ù 2 Characters

The story of the powerful McIlhennys of Louisiana who turned hot peppers into a Tabasco fortuneAfter the Civil War ended Edmund McIlhenny an ambitious and tenacious Louisiana businessman found himself with few prospects The South's economy in ruins and his millions of dollars in Confederacy currency worthless he had no choice but to return with his wife Mary to her family home in Avery Island a former sugar plantation destroyed by Union soldiersTo McIlhenny's surprise the hot peppers he had planted before being forced off the island had flourished Desperate to start a new business he chopped up the peppers combined them with salt and Very interesting history of the family that started Tabasco sauce Well researched A bit slow at times but overall very entertaining filled with fun facts about peppers New Orleans cooking farming the Civil War etc


10 thoughts on “McIlhenny's Gold How a Louisiana Family Built the Tabasco Empire

  1. says:

    How A Louisiana Family Built The Tabasco Empire is uite a story Most people know about the tabasco empire that the Mcilhenny family built on Avery Island in the bayou south of New Orleans but until now little was known about the crazy story and internecine politics that made the business the relative powerhouse it is to

  2. says:

    Very interesting history of the family that started Tabasco sauce Well researched A bit slow at times but overall very entertaining filled with fun facts about peppers New Orleans cooking farming the Civil War etc

  3. says:

    I would probably give this book 25 stars but rounded up It was very informative about the beginnings of the Tabasco company challenges they’ve faced over the last 100 years and how they’ve overcome them or failed to overcome them I was h

  4. says:

    A detailed well researched history of the McIlhenny family and their world famous Tabasco Sauce of which I am a great fan I enjoyed the detailed history of the founding of the company and the transfer among second and third generation family members The tail end of the book dealing with the recent past did not interest me in the way the previous portions did Granted nearly 10 years have passed since this book was published That mi

  5. says:

    Category A Book With An Element From the Periodic Table In The TitleA fascinating history of the Tobasco empire how it was built from nothing to the massive cultural empire icon that it is todayAlthough not my favorite in this genre I enjoyed the history presented and the characters portrayed It focuses perhaps a bit to its detriment on the business side rather than the story of the tobasco empire I would have liked a

  6. says:

    What an interesting story and the efforts to stay #1

  7. says:

    Interesting story of how tabasco sauce was made and maintained throughout the decades Learn how the McIlhenny's family ran a pepper plantation manufacturing factory and a corporate city

  8. says:

    DNF No StarsMy review of this book can be found on my Youtube Vlog at

  9. says:

    I'm sure a lot of the reason this book was interesting was that it is Louisiana and it talks about business and family Ha

  10. says:

    Rothfeder tells the story of a remarkable family one that literally rose from the ashes of the Civil War to create a hugely successful business based on the sale of a single food product a business that is still well known some 140 years later In his research of the McIlhenny family Rothfeder found that much of what has come to be accepted about the family’s history and the origin of Tabasco sauce is simply