BENGALURU: Designer Priya Rathee’s new jewellery collection is inspired from Sakura, a cherry tree. Tied to the Buddhist themes of mortality, mindfulness and living in the present, the Japanese cherry blossoms are a timeless metaphor for human existence, she says.
“I wanted to create something absolutely new and fresh that would define Ganjam’s sensibilities locally as well as internationally,” says the senior designer whose collection “Sakura” for Ganjam will be unveiled on October 6 at their new store on Lavelle Road. Researching for the collection was an intense process of discoveries, says the designers. “Numerous aspects such as what inspires you to coming up with new and extraordinary outcomes, from thought process to illustrations, then developing prototypes to realise materials, analysing the strengths and applications before finalising the entire product, it was an exhaustive process,” she says.
Until the final product has been achieved, Priya says, her responsibility is to keep the idea as close to the final outcome as possible. She recently visited Basel, in northwest Switzerland as part of her research to understand the market. “I visited domestic markets to study customer’s behaviours and trend forecasts,” she says. A key factor in designing is to observe the social change around. When she got the opportunity to work on Sakura, Priyasays, she did not want to leave any stone unturned when it came to idea translations, concept to detailing, mechanisms and developing the same into contemporary pieces of jewelry.
“Sakura has been handcrafted in 18kt Pink, white and yellow gold, Ganjam ‘f’ color diamonds,” informs Priya. The colour gems range from pastel shades of pink, and yellow sapphires and rich shades of rubelites that have been combined with rubelite and tourmaline beads, she adds.Priya says that Sakura celebrates the beauty of life and light, which inspired her to design these jewelry pieces.